Statistics
Physical Profile
- Population: 7445
- Households: 2942
- Property assessments: 7099
- Area (square km): 3,892
- Location: 2 hrs NE of Melbourne
- Sealed roads: 187km
- Unsealed roads: 644km
Key economic drivers: - Tourism
- Farming
- Lifestyle living
- Retail
Tourism
Mansfield Shire is a nationally recognised icon location, attacting 1.2 million visitors per year, generating $134M.
Destinations: - High Country
- Lake Eildon
- Mt Buller
- Mt Stirling
- Alpine National Park
No. of operators: 150+
Employment: > 1,500 year round, ~ 4,500 seasonal
Commercial / Industrial Profile
Mansfield Shire has a strong local economy.

No. of businesses: 500+ (small business)
Major Industries: - Farming - seed, sheep & cattle
- Light industrial
- Light manufacturing
- Related timber industry
- Retail
Unemployment rate: Well below State average.
Population growth: +2% (ABS)
Demographics
Population: 7445

Aged population: 17% (2006 ABS), >50% (2021 projected)
Low income per capita: (< regional Victoria
Ave. Annual Salary: $26,000 (ABS)
Ave. House Price: $165,000
Ave. Vacant Land (Res): $58,000
Ave. Rental: $150 pw
Lifestyle & Community Education:
- Primary Schools
- Mansfield Secondary College
- Mansfield Adult Continuing Edcation (MACE)
Health: - Aged & Community Health Services
- Hospital
- Nursing Home
- Retirement Centre
Community: - Performing Arts
- Recreation
Localities
The following township figures are based on localities and are approximate only:
- Bonnie Doon: 180
- Goughs Bay: 260
- Howqua: 40
- Jamieson: 250
- Macs Cove: 115
- Maindample: 115
- Merrijig: 90
- Sawmill Settlement: 200
- Tolmie: 100
- Woods Point: 100